California Consumer Privacy Act (CCPA)
California's data privacy law granting consumers rights over their personal information collected by businesses.
The California Consumer Privacy Act (CCPA), effective January 1, 2020, gives California residents the right to know what personal information is collected about them, the right to delete it, the right to opt out of its sale, and the right to non-discrimination for exercising these rights.
CCPA applies to for-profit businesses that meet one or more thresholds: annual gross revenue over $25 million, buy/sell/receive/share personal information of 100,000+ consumers or households, or derive 50%+ of annual revenue from selling personal information.
CPRA (California Privacy Rights Act), effective 2023, significantly expanded CCPA by adding a Right to Correct, creating a new Sensitive Personal Information category, and establishing the California Privacy Protection Agency to enforce the law.
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